SEMICON West
2008 Exhibitor University
Program
With
the ever–changing and evolving trade show world, it is
critical to stay on top of the latest exhibiting tools,
trends, and techniques to ensure your exhibiting
success. Every exhibit manager and staff member—from
rookie to veteran—can improve their exhibiting
experience and performance with the right information
and the right ideas.
Stay
ahead of your competition and learn what it takes to
ensure your exhibiting success—plan now to participate
in the SEMICON West 2008 Exhibitor University
Program.
Exhibitor University update: Trade Show Experts
Say “Exhibit with Purpose”
So just what do trade show
exhibitors need to do these days to bring more customers
to their booth? According to trade show and marketing
experts:
• “The number one key to exhibit
attraction and recall is demonstrations. Booths that
deliver information and ideas creatively are more
effective and memorable.”
• “The goal of your
booth is to create or change an opinion. Effective trade
show booths do not try to recreate an office sales
meeting—you can meet customers anywhere. Your booth must
do more than simply enable a conversation.”
• “Effective booths immerse the visitor in a
compelling message as part of a comprehensive effort to
differentiate and position your products. No other
marketing medium is as powerful as trade shows. Unlike
brochures, videos, websites, even sales people—effective
trade show exhibits can change how your company is
viewed and compared with competitors.”
Click
here to learn more about Exhibiting with a Purpose.
The
next FREE webinar in the SEMICON Exhibitor University
Program, “Best Practices in Exhibit Marketing,” will be
on Wednesday, January 16, 2008 – 9:00 am to 10:00 pm
PST. It will explore the latest ideas in trade
show marketing and teach you the steps necessary to make
your SEMICON West 2008 experience the best it can
be.
Mark
your calendar now! Click
here for details and registration.
Missed the first of the series? Replay
Webinar #1 now! Click
here.
NEW! Exhibitor
Education Discount Coupon
Program
Participate in at least 3 of the SEMI produced
Exhibitor Educations sessions, and qualify to receive
coupons for products and services from our partner
SEMICON West vendors. Whether you join live or
watch the replays, enjoy discounts valued at over 20%
and enhance your SEMICON West experience. Click
here to see samples coupons.
*Partnering vendors include: The Chase Group,
Exhibit Plant & Floral Co., Convention Photo by Joe
Orlando, Inc., Competitive Edge, ExpoLists Inc., Freeman
Exhibitor Services, J&D Plumbing, Inc., BDMetrics
(Smartbooth) and Convention Data
Services.
Targeted Move–In Schedule – New
Last In/First Out Move–in times
Please take notice of the new LIFO times to
assist in your pre show planning. LIFO's are indicated
with an *asterisk on the floor plans below. Exhibitors
shipping directly to Moscone Center should ensure that
freight does not arrive before your targeted move in
date and time indicated in the color coded plans below.
North
Hall, South
Hall, Gateway
Hall, West
Hall – Level 1, West
Hall – Level 2
If
you have any questions or concerns with your targeted
move in date, please contact Bobby Stout at Freeman,
tel: 1.214.445.1198 or email: bobby.stout@freemanco.com.
Exhibitor
Housing Open
Exhibitor Housing requests are still being
accepted, but don't wait much longer. With attendee
housing opening at the end of the month, hotels will be
filling quickly. The Hotel List, Hotel Map,
Exhibitor Housing Instructions, Exhibitor Housing Form
and Hotel Meeting Space Form are all available by
visiting the SEMICON West
2008 Housing website.
To
contact SEMICON West Housing, email: SEMI2007Housing@cmrus.com
/ tel: 1.800.421.2499 / Intl: 1.415.979.2287.
100% of Booth Fees
Due
Final invoices will be mailed later this month
for the final booth space payment. As a reminder the
full payment is due by March 10,
2008.
